"London has always been one of my favourite cities to come to," she said. "I always go out on the street walking around, just to see what the kids are doing. They always set the trends for designers. The kids in London have so much street style and so much talent."
The 24-year-old is preparing for her first television programme to air tomorrow night - fashion reality show, Styled to Rock - for which she is executive producer. The 10-part series is hosted by Nicola Roberts and Vogue blogger Henry Holland, and features a group of aspiring designers competing against one another.
"This show was a way for me to give these kids the opportunity to see how far they can go," she said in a recent interview. "We're hoping to find the next superstar designer to dress superstars - someone like Vivienne Westwood or Alexander McQueen."
The eventual winning designer, whose name is being kept firmly under wraps, had the honour of dressing Rihanna - reportedly creating the outfit that she wore on-stage during Wireless Festival in Hyde Park last month. The show was pre-recorded earlier this year and sees the contestants facing a guest celebrity judge each week - including Cheryl Cole, Katy Perry and Pixie Lott.
Styled to Rock airs tomorrow, August 14, on Sky Living at 9pm.
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